Our Story
Serving and Promoting Cape Breton Island for 35 Years
Gordon Photographic Ltd opened in small corner of Tuttles Flower Shop on April Fools Day 1974. From the original investment of $500.00 and a used camera, the business has been continually successful and profitable.
The company has never received private or government funding but has been built with sweat equity, equipping and expanding as income permitted. Gordon Photographic Ltd now employs seven people and occupies 5,000 square feet in downtown Sydney. A second studio and an outdoor photographic park in Sydney River have recently been added.
Steeltown Publishing, a division of Gordon Photographic Ltd, has self-funded and self-published ten photographic books, as well as an annual calendar featuring and promoting Cape Breton Island. Each of these books has far surpassed the volume to qualify as bestseller in Canada. The publications have not only provided an important source of income for local gift shops but they have been a tremendous instrument for the promotion of tourism.
Gordon Photographic Ltd markets its collection of Island pictorials under the name Images of Cape Breton both through our downtown gallery and as stock photography which has been widely used in Canadian, American, and European travel publications. The distribution of these images has been a great source of promotion for our Island and includes images in the following magazines:
Magazine: Article:
Travel and Leisure Traveling in Cape Breton
Military History Fortress of Louisbourg
Imperial Oil Review Early Coal Mining in Port Morien
Doctor's Review Golfing in Cape Breton
A commitment was made in 2001 to renew our business. A five-year plan was devised which would update the facilities and technology of Gordon Photographic Ltd The main-floor public area of our Charlotte Street location was stripped and rebuilt with new fixtures, custom-made furnishings, new carpet, paint, wall covering, and lighting system to give the area a crisp, professional appearance. The next step was the conversion of our photography to a completely digital system. The addition of several supercomputers, advanced digital cameras, and in-house colour printing capacity to 24 by 99 inches, along with a continuing program of education and updates of methods and equipment, will keep Gordon Photographic Ltd in the forefront of new technology.
In step with these changes was the entrance of Katheryn Gordon into the world of professional photography. Almost immediately Portraits by Katheryn was winning both praise from clients as well as recognition from professional photographers across Canada. The success of this new aspect of the business led to the construction of Katheryn’s own studio which opens onto our one-acre Riverside Photographic Park in Sydney River.
The Better Business Bureau has recognized Gordon Photographic Ltd with its award for Exemplary Conduct of Business. Gordon Photographic Ltd has also received the Chamber of Commerce Award for Excellence in Business award.
In 2003, Warren Gordon received a bar to his degree of Master of Photographic Arts from the Professional Photographers of Canada. This signifies ongoing excellence in photography and a commitment to the advancement of the Canadian Photographic community. Katheryn Gordon has been named Maritime Professional Photographer of the Year 2004, 2005 and 2008.